Overview The Indian e‑commerce market is booming, driven by rising internet consumers, UPI payments, and growing usage beyond ...

In an exclusive interview, Jiten Mahendra from Shoppers Stop reveals the relentless pressure of keeping a 34-year-old brand ...

Artificial intelligence is no longer a distant possibility. In 2025, it is reshaping marketing, media, and creative ...

A national home improvement retailer is set to strengthen its digital performance through a renewed partnership with a ...

Use high-fidelity micro-conversions to tighten feedback loops, sharpen bidding, and keep long-cycle campaigns from drifting ...

Kroger said on Friday that it will pay automated warehouse technology provider Ocado Group $350 million in cash as the ...

Currently, AI is penetrating quickly into all areas of e-commerce, including research and development, supply chain ...

Meesho IPO allotment will be finalised, and the company will now initiate refunds on Tuesday, December 9, while the shares ...

From unclear next steps to impersonal systems and delayed follow-ups, friction points—big or small—can quickly erode a buyer's trust and derail a purchase.