YouTube is introducing an easy way to link Shopify stores with channels, which allows content creators and businesses to feature their products across YouTube. This launch makes it possible for ...

YouTube has been increasing its share of total TV viewing time for years now, rising to nearly 11% in August, more than any streamer or linear programmer, according to Nielsen. Soon, the video giant’s ...

The platform will let creators organize their videos around episodes and seasons, while adding cinematic "immersive previews" and other functionality. By Alex Weprin Senior Editor And YouTube is ...

As YouTube Connected TV grows, and arguably emerges as the world's predominant channel, is the model for TV monetization changing as a result? Evan Shapiro, CEO, ESHAP, discusses YouTube's impact on ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. When you load up YouTube, you likely start watching videos rather ...

Google’s new auto-linking between YouTube and Google Ads gives advertisers instant access to powerful audience data but ...

YouTube has relaunched its premium advertising program, now called YouTube Select. The company made the announcement ahead of its Brandcast upfront presentation to advertisers next month. YouTube ...

YouTube is a video streaming service owed by Google. As such, you can link or connect your existing YouTube channel to your Google account. Linking your accounts ...