Google's expansion of Search and Shopping ads opens new opportunities for businesses to reach users during early, discovery moments. Search and Shopping ads in AI Overviews are now rolling out to ...

Google Marketing Live 2025 was – no surprise – all about AI. Again. Google Marketing Live 2025 made one thing clear: AI isn’t just an assistant anymore. It’s becoming a co-strategist. This year’s ...

During its annual Google Marketing Live event for advertisers, Google announced upgrades to its AI measurement tools, making access easier for small brands. These updates were shared ahead of time ...

Google Search AI Mode users are starting to see ads appear in results. These ads are shown as sponsored content.

PPC bidding just got a lot more interesting. Just announced at Google Marketing Live, Google is launching Smart Bidding Exploration, a new opt-in feature designed to help advertisers capture more ...