Advertising Campaigns

Sydney Sweeney addresses American Eagle ad

Sydney Sweeney addresses American Eagle ad, says she's 'against hate'

After months of silence followed by an uncomfortable interview with GQ magazine, actor Sydney Sweeney has finally addressed her controversial American Eagle advertisement head-on.

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Sydney Sweeney finally breaks silence after American Eagle ad backlash

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Sydney Sweeney fights back against attacks over American Eagle jeans campaign in powerful response

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Sydney Sweeney admits she was ‘surprised’ by intense backlash to American Eagle jeans campaign

Sydney Sweeney isn’t feeling euphoric about online commentary.

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Sydney Sweeney says assumptions of American Eagle ad 'just aren’t true'

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Sydney Sweeney Says She Doesn’t ‘Support the Views’ Associated With American Eagle Campaign Backlash

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Sydney Sweeney Shares Emotional Response to Controversial American Eagle Jeans Ad: 'I'm Against Hate' (Exclusive)

"I was honestly surprised by the reaction," Sweeney tells PEOPLE.

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Sydney Sweeney Opens Up About Controversial American Eagle Jeans Ad: "I'm Against Hate And Divisiveness"

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Sydney Sweeney Finally Addresses American Eagle Controversy: ‘I’m Against Hate and Divisiveness’

12mon MSN

Sky Star Angel Reese & Paige Bueckers Unite in Marketing Campaign

Reese's sent the sports world buzzing this week after teasing a new collaboration with Oreo, featuring none other than Angel Reese and Paige Bueckers. The earl

5don MSN

Why Glad Turned to Oscar the Grouch to Revive Its “Don’t Get Mad. Get Glad” Ad Campaign (Exclusive)

The 'Sesame Street' muppet stars in the new campaign, which brings back the tagline that was ubiquitous through the 80s, 90s and 2000s, and a new version of Oscar's 'I Love Trash' song.

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20 Movie Marketing Campaigns That Flopped Or Went Haywire

The success of a movie hinges on several factors: the size of its budget, name recognition of its stars, capitulation to foreign powers, etc. But the marketing campaign cannot be overlooked. A great m

Silverback Digital Marketing Announces Updated Online Advertising Framework Focused on More Reliable Measurement and Structured Campaign Planning

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater consistency.

Campaign Live

In-depth: How companies are talking about AI and marketing on earnings calls

From P&G to Verizon, a growing list of brands are turning to generative and agentic AI to cut costs, streamline production and potentially rethink how they work with agencies.